Monthly Archives: August 2012

How to Make Your Business Flourish: Use a Freelance Writer

I had a conversation this week with a graphic designer who asked me what value I thought a freelance writer brings to a client.  This is a great question I’d love to answer.         What’s Is It Like to Work with a Freelance Writer? You’ll have a writer who is your trusted […]

Posted in Clients, Reaching Prospects, Success Stories | Leave a comment

How to Keep Your Prospects and Customers from Taking Their Business Elsewhere – Deliver What Matters to Them

The other day I put together a questionnaire for a prospect to help them write a blog.  I designed the questionnaire to ensure my prospect was considering their potential customer from their customer’s point of view. I know that sounds a little strange.  Why would we need to do that? Well, here’s what I think […]

Posted in Blogs, Branding, Business Writing Tips, Customer Relationships, Reaching Prospect, Reaching Prospects, Uncategorized | Leave a comment

What My Cat Alfie Taught Me about Communication

We lived with our beautiful ginger-colored tabby Alfie for 13 years. We called him “The Dude.” He shared our home, our table, and our surroundings with an air of confidence, a look of serenity, and a voice like no other cat I’ve ever met.  I’d like to describe Alfie to my readers in the hopes […]

Posted in Featured Posts, Personal stories | Tagged , , , | 2 Responses