Tag Archives: customers

Blogs – Part II. How to Bring New Life to Your Blog: 4 Tips to Win New Readers, and Expand Your Target Market

My brain often reminds me that it’s important to remember your blog’s main purpose is to introduce your prospects to you and let them get to know you. For those of us who have been blogging for a while, time shows that we get sidetracked when it’s time to write posts. It seems to happen […]

Posted in Blogs, Branding, Clients, Content Marketing, Reaching Prospects, Social Media, Uncategorized | Also tagged , , , | Leave a comment

Marketing for 2013: Two Ideas to Keep Your Beacon Shining Brightly

  Two colleagues of mine called me this week with exciting messages for the New Year. I want to share both of them with you to help you remember how to keep the beacon on your business shining brightly. Remembering What a Difference You Make The first caller, Diane McMillan, of Creative Solutions Florida, (www.creativesolutionsflorida.com) […]

Posted in Branding, Business Writing Tips, Clients, Content Marketing, Customer Relationships, Personal stories, Reaching Prospects | Also tagged , , , , , , , , | 2 Responses

Do Customers Know the Reasons to Work With You?

Recently, I was reviewing a website that belongs to a prospective client, and I saw a great idea for self-promotion. This website explained the 10 top reasons why a company should work together with them. It seems to me this is a great way to promote your expertise, whether it’s on a web site, in […]

Posted in Customer Relationships, Reaching Prospects, Social Media, Uncategorized | Also tagged , , , , , | 8 Responses