Tag Archives: marketing to customers

5 Zinger Communication Ideas to Support Your Marketing in 2013

2013 is rolling around in my brain because I know there’s tons of marketing options available. I’m particularly interested in the ones that can be done over a period of time, and that involve no cost, or a small cost to my business. Marketing is an on-going process throughout the year, and I am going […]

Posted in Branding, Business Writing Tips, Clients, Content Marketing, LinkedIn, Personal stories, Reaching Prospects, Social Media, twitter, Uncategorized | Also tagged , , , , , , , , | Leave a comment

How to Get Rave Testimonials to Bring Great Publicity Your Way

We need all the free publicity we can get.  One way to spice up your website, news release, brochure, and even a business plan is to get powerful testimonials that show you off, and demonstrate  your prowess, your product’s solution, or how your service boosted someone else’s business. Most prospects are interested in whether or […]

Posted in Branding, Brochures, Clients, Customer Relationships, Press Releases, Testimonials | Also tagged , , , , , , , , , , | Leave a comment

Do Customers Know the Reasons to Work With You?

Recently, I was reviewing a website that belongs to a prospective client, and I saw a great idea for self-promotion. This website explained the 10 top reasons why a company should work together with them. It seems to me this is a great way to promote your expertise, whether it’s on a web site, in […]

Posted in Customer Relationships, Reaching Prospects, Social Media, Uncategorized | Also tagged , , , , , | 8 Responses